The acquisition aligns with Collective Artists Network’s vision to become the country’s leading new media company. Launched in 2013 by Anuj Gosalia, TTT has transformed into a content powerhouse with a weekly reach of 25 million users on social media platforms.
Vijay Subramaniam, Founder and CEO of Collective Artists Network, commented on the acquisition: “My vision has always been to build scale by creating an ecosystem that supports the best forms of storytelling for creators. The acquisition of Terribly Tiny Tales fits perfectly into our expansion plan to establish Collective Artists Network as the preeminent new media company centred around creators and content. We endeavour to empower the entire creator ecosystem with our network, and this acquisition is another step towards achieving that goal.”
Anuj Gosalia, Founder and CEO of Terribly Tiny Tales, shared his enthusiasm: “Joining forces with Collective Artists Network is a definitive moment for Terribly Tiny Tales. This partnership will enable TTT to leverage Collective’s extensive resources and expertise, allowing us to amplify our reach and impact in the storytelling domain. We are thrilled to be part of this burgeoning force that values creativity, storytelling, and innovation as much as we do.”
Since its inception, Collective Artists Network has transitioned from its talent management roots to becoming a dynamic new media entity.
The company launched BigBang.Social last year, a tech platform that connects creators with opportunities for commerce, brand collaboration, upskilling, and community building. This platform has been instrumental in fostering a vibrant creator community.Last year, the company further expanded its portfolio by acquiring Under 25 Universe, a learning-technology company aimed at empowering student culture and providing opportunities within the creator ecosystem.It has also launched the Gruhas Collective Consumer Fund in partnership with Nikhil Kamath’s Gruhas to invest in and support young entrepreneurs and start-ups in the consumer sector.
