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As per the details shared by Tata Motors, Vicky will play a key role across multiple brand initiatives, this collaboration will kick off with a campaign for the all-new Tata Curvv, this IPL season.
Tata Motor X Vicky Kaushal. (Photo: Tata Motors)
Tata Motors, India’s leading automotive manufacturer, today announces its association with Bollywood actor Vicky Kaushal for its Passenger and Electric Vehicle range. Known for his versatile roles and dedication to breaking conventions, Vicky’s journey aligns perfectly with Tata Motors’ values of innovation, excellence, and progress
The leading car maker in India, Tata Motors, has made Bollywood Actor Vicky Kaushal the face of the brand. The talented actor has been chosen to promote the company’s passengers and electric vehicles. The company has shared the news via an official release.
Here’s What Company Says
As per the details shared by Tata Motors, Vicky will play a key role across multiple brand initiatives, this collaboration will kick off with a campaign for the all-new Tata Curvv, this IPL season.
Amid this, the brand has also posted a reel on its official Instagram page, featuring Kaushal who was seen posing and promoting the company’s latest product Curvv. The post also features a caption that reads, ” The best stories are full of twists because life gets interesting when you #TakeTheCURVV. Welcome to a new era of Tata Motors with Vicky Kaushal.”
Take a look at video here
In the video, Kaushal can be seen posing with the company’s latest offering, and try to showcase its notable elements such as slopping rooflines, gesture control electric tailgate, boot space and overall style statement.
Fans Reaction
Ever since the clip was shared on the internet, it has received an impressive viewership in no time. Fans bombarded the reel with thousands of comments and shares.
