The Korean Business Research Institute has just released this month’s brand reputation rankings for film actors, bringing us exciting insights into the stars audiences.
The rankings, determined by analyzing consumer participation, media coverage, interaction, and community awareness, utilized big data collected from December 16, 2023, to January 16, 2024.
Claiming the top spot is the talented Honey Lee, whose brand reputation index skyrocketed by an impressive 493.88 percent since December, reaching a total score of 4,545,690 for January. Key phrases associated with Honey Lee include ‘Alienoid,’ ‘Min Gae In,’ and ‘Knight Flower,’ and her related terms reflect qualities like ‘trustworthy,’ ‘delicious,’ and ‘glamorous.’ Notably, she received an overwhelming 84.23 percent positive reactions in the positivity-negativity analysis.
Following closely, Jung Woo Sung secured the second position with a brand reputation index of 4,483,589, while Hwang Jung Min, his co-star in ‘12.12: The Day,’ claimed the third spot with an index of 4,183,141. Rounding off the top five, Ryu Jun Yeol clinched the fourth place with a brand reputation index of 4,179,695, showcasing a significant 73.40 percent rise from the previous month. Im Siwan completes the elite group at fifth place, with a modest 0.37 percent increase in his score, totaling 4,024,429 since December.
Check out the top 10 movie stars for January below!
1.Honey Lee
2.Jung Woo Sung
3.Hwang Jung Min
4.Ryu Jun Yeol
5.Im Siwan
6.Jung Hae In
7.Park Seo Joon
8.Kim Tae Ri
9.Go Yoon Jung
10.Gong Hyo Jin
The rankings, determined by analyzing consumer participation, media coverage, interaction, and community awareness, utilized big data collected from December 16, 2023, to January 16, 2024.
Claiming the top spot is the talented Honey Lee, whose brand reputation index skyrocketed by an impressive 493.88 percent since December, reaching a total score of 4,545,690 for January. Key phrases associated with Honey Lee include ‘Alienoid,’ ‘Min Gae In,’ and ‘Knight Flower,’ and her related terms reflect qualities like ‘trustworthy,’ ‘delicious,’ and ‘glamorous.’ Notably, she received an overwhelming 84.23 percent positive reactions in the positivity-negativity analysis.
Following closely, Jung Woo Sung secured the second position with a brand reputation index of 4,483,589, while Hwang Jung Min, his co-star in ‘12.12: The Day,’ claimed the third spot with an index of 4,183,141. Rounding off the top five, Ryu Jun Yeol clinched the fourth place with a brand reputation index of 4,179,695, showcasing a significant 73.40 percent rise from the previous month. Im Siwan completes the elite group at fifth place, with a modest 0.37 percent increase in his score, totaling 4,024,429 since December.
Check out the top 10 movie stars for January below!
1.Honey Lee
2.Jung Woo Sung
3.Hwang Jung Min
4.Ryu Jun Yeol
5.Im Siwan
6.Jung Hae In
7.Park Seo Joon
8.Kim Tae Ri
9.Go Yoon Jung
10.Gong Hyo Jin
